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Tuesday, December 15, 2020

Unsurprisingly, Samsung is world’s biggest foldable smartphone brand - SamMobile

Samsung has launched four foldable smartphones until now, and the company has plans to launch four more next year. Despite the competition from Motorola and Huawei, Samsung remains the only brand that has made the mark in the foldable smartphone category, and unsurprisingly, it is the number one brand worldwide in the segment.

According to a report from DSCC (Display Supply Chain Consultants), Samsung will end the year 2020 with an 88% share of the foldable smartphone market in terms of shipments. The Galaxy Z Flip and the Galaxy Z Fold 2 were Samsung’s best-selling foldable smartphones. The Galaxy Z Fold 2 is a huge improvement over Samsung’s first foldable smartphone, the Galaxy Fold, as the company brought improvements in build quality, design, foldable screen stability, and specifications.

Samsung Display, the company’s display manufacturing affiliate, sold 96% of the foldable display panels that were sold in Q3 2020. Overall, the company is expected to have an 87% share of the foldable display panel market in 2020. It will reportedly sell foldable display panels with Ultra Thin Glass to other smartphone firms next year, so Samsung’s smartphone division might face increased competition. The shipments of foldable display panels are expected to reach 95 million by 2025, with 59 million of them to be made for smartphones.

The South Korean smartphone giant is expected to launch relatively affordable foldable phones in 2021 to improve shipments while axing the Galaxy Note lineup in the near future.

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